Manager, Business and Innovation

Key achievements

• Managed and grew a portfolio of B2B accounts on my own, worth Rs 72 lakh in annual contract value. I was responsible for briefs, SOWs, delivery, renewals and the relationships.

• Initiated a monthly market intelligence and account insight report tracking competitor positioning, client industry trends and emerging tech signals; used to inform upsell conversations.

• Structured and negotiated retainer renewals and scope expansions across electronics, steel and manufacturing accounts, growing ARR within the existing client base.

• Translated technical product advantages into commercial brand narratives across digital presence, the Meta/WhatsApp ecosystem and technology-adjacent content.

Growth and partnerships

• Growth target: 12+ tech projects or ₹72L a year, with minimal management oversight

• Managed client onboarding and delivery of tech projects end-to-end

• Opportunity and proposal process for all tech mandates

• Attended events and conferences as agency ambassador

• Maintained 3+ active vendors per service division

Team and operations

• Managed coders, SEO, performance marketing, and UI/UX teams

• Coordinated first-level business enquiries and prospect calls

• Deep knowledge in Meta tech and digital platforms

• Led commercial discussions and converted qualified opportunities independently